Almost every business owner prefers to go digital with their brand collaterals. While this is most ideal method in terms of promoting a product or service, print media is still relevant. While the digital media is overcrowded with heavy contents and ads, print media still makes a huge impact in terms of marketing and promoting a brand or a product.
Marketing collaterals like business cards, brochures, posters, T-shirts, and even product packaging give a tangible appeal to a brand, especially if they are designed in the most compelling manner like in the examples below. You’d think twice about discarding them.
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Black — identity for coffee brand by Valeria Shaposhnikova, Other Land, Artem Ivanov, and Akim Karpach